Pavlo Sydorenko

Seniorplus Product Designer8 yrs Head of Designex

iGaming Enterprise AI Design Systems

A click away
linkedin.com/in/pavlo-sydorenko hello@sydorenko.design
CV

Tallinn, Estonia

59.4° N

Now at Coolbet, designing account, wallet and bonus flows

From jackpots to enterprise AI, I design products that convert and systems that scale

Star Crown2024−26B2CiGamingDesign SystemRetention +15%
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A Premium iGaming Experience for Tier-1 Markets

A Premium iGaming Experience for Tier-1 Markets
Deloitte2024B2BEnterprise AIMobileRoutine tasks −25%
Check out Case Study
Designing an AI-powered Assistant for Deloitte

Designing an AI-powered Assistant for Deloitte
Typeface2023−24SaaS
Check out Case Study
Shaping the Product Logic for Typeface’s Web Platform

Shaping the Product Logic for Typeface’s Web Platform
Contracts Advance2023B2B
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Redesigning the Contracts Advance Platform

Redesigning the Contracts Advance Platform
BallSquad2023B2C
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Reimagining BallSquad’s Mobile and Web Experience

Reimagining BallSquad’s Mobile and Web Experience
Circle2024B2CCommunityEngagement +10%
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Designing the Product Experience for Circle

Designing the Product Experience for Circle

Recognition

  • Best Employee 2025StarCrown Partners
  • Best Culture AppStudway Awards
  • Top Rated FreelancerUpwork

Kind words, in metal and pixels

Eight years, seven teams, one habit: ship it

  1. CoolbetProduct DesignerSportsbook & Casino2026−now
  2. Star CrownHead of DesigniGaming, 5 brands2024−26
  3. DeloitteSenior UI/UX DesignerEnterprise AI2024
  4. TypefaceProduct DesignerAI content platform2023−24
  5. BallSquadProduct DesignerSaaS, Sports2023
  6. White Label AgencyDesign Team LeadOutstaffing2020−23
  7. 4444 SlotsUI/UX & Graphic DesignerGambling2018−20

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